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**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**
**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**

**DISNEY LICENSEE STANDARDS MANUAL (Rare 1995)**

$ 50.68

Availability: 89 in stock
  • Modified Item: No
  • Year: 1995
  • Brand: Disney
  • Character/Story/Theme: Mickey Mouse
  • Condition: Excellent condition

    Description

    Disney Licensee Standards Manual
    from 1995 These Manuals are hard to find they were only given to companies that were official Disney licensors,  This 140 page manual has all the do's and don'ts regarding the Disney Brand Identities at that time. It is broken up into 7 Parts : Mickey& Co. -  Baby Mickey & Co. - Mickey Unlimited - Mickey's Stuff for kids - Disney Babies - Disney/Licensee Brands - Multiple Disney Brands.   Disney has always kept a strict hold over it's brand and this Manual has it all - the fonts you can and cannot use,  the colors for the logos,  the size and position of the logos,  trade dress, composition and much more.  Interesting to read through some of these rules you wouldn't normally think about such as characters have to stay in their own family for example Snow White will always be seen with the 7 Dwarfs you never see her interacting with Cinderella.
    Great collectors piece!